Attention SMEs in the apparel and fashion industry in Armenia! Don’t miss this unique opportunity to learn from international experts, explore the EU market, and expand your business network through a Study Visit to Paris.
About the Study Visit
Scheduled for January 18-20, 2025, this visit will immerse you in the Who’s Next and Salon de la Lingerie Interfilière trade fairs. This initiative is part of the “Building Sustainable Apparel and Agribusiness Value Chain in Armenia” project, funded by the European Union (EU) and implemented by the International Trade Centre (ITC).
Key Benefits of Participation
- Acquire New Skills and Knowledge: Engage with top experts and potential partners, and gain insights into European market standards, quality requirements, and fashion trends.
- Build Valuable Business Connections: Network with international fashion companies and enhance your presence in the EU market.
About Who’s Next and Salon de la Lingerie Interfilière
Who’s Next is a prominent international fashion trade fair attracting over 50,000 visitors and showcasing more than 1,500 brands from around the world. It sets seasonal trends and gathers brands, buyers, journalists, and trendsetters from over 100 countries. The Salon International de la Lingerie, held concurrently, is the leading global event for lingerie, loungewear, and home-wear, featuring French and international brands alongside suppliers and designers.
Participation Procedure
Interested Armenian SMEs in the apparel and fashion sector can apply using this Application Form. Selection will focus on exporting capacities and growth potential, with preference given to those who participated in the Baseline Survey conducted by ITC Armenia in March-April 2024.
Cost Sharing
The project covers site visit preparations, on-site guidance, and in-country transportation. Participants are responsible for visa costs and a portion of their travel expenses (accommodation, flight tickets, and other local costs).
About ITC and the Project
The International Trade Centre (ITC) is a joint agency of the World Trade Organization and the United Nations, dedicated to improving the competitiveness of SMEs in developing and transition countries. The “Building Sustainable Apparel and Agribusiness Value Chains in Armenia” project, funded by the EU, focuses on enhancing value addition and diversifying exports in Armenia through expanded trade links and new distribution channels.
Application Deadline: September 15, 2024
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