How to Integrate an AI chatbot to your Website

Are you looking for an AI chatbot? You’ve come to the right spot. In this blog, we’ll delve into the world of AI chatbots, exploring their significance for small and medium enterprises (SMEs), why integrating one could be beneficial, and provide a practical example demonstrating how to leverage this technology effectively. Let’s dive in!

What is an AI chatbot

An AI chatbot which stands for “artificial intelligence chatbot,” is a computer program that uses artificial intelligence techniques to simulate conversation with human users. These AI chatbots are designed to understand and respond to user inquiries or commands in natural language, typically text-based communication, although some chatbots also support voice interactions.

AI chatbots are like helpful robots that you can talk to online. They use smart computer programs to chat with you, just like a real person would. These chatbots get better the more they chat because they learn from talking to people. They’re great for answering your questions quickly, helping you buy things, or just having a friendly chat. SME Businesses use them a lot because they can talk to many people at once and are always ready and available to help.

Importance of using an AI chatbot for your website

1. Efficient Customer Interactions

AI Chatbots normally offer immediate responses to customer inquiries thus helping in reducing the waiting time and improving customer engagement. AI Chatbots can talk to customers like a helpful friend, understanding their needs and preferences to provide personalized assistance. This makes customers feel valued and understood, leading to stronger connections and loyalty to the business.

AI chatbots help small businesses by taking care of simple questions like FAQs and order updates. This lets the business’s team work on harder problems, making the company run better. Chatbots also answer customers right away, which makes customers happier because they don’t have to wait.

2. 24/7 Customer Support

AI chatbots offer help to customers all the time, day or night. They answer questions, solve problems, and give advice no matter what time it is. This means that small businesses can make their customers happy anytime, even if they’re in different parts of the world or it’s late at night. With AI chatbots, customers get quick answers to their questions, which makes them happy and satisfied with their experience.

3. Cost Efficiency

AI chatbots help businesses save money by handling many customer questions and tasks on their own. This means companies don’t need to hire extra staff for customer service, which saves on recruitment, training, and paying salaries. Unlike humans, chatbots can talk to multiple customers at once, which makes them more efficient. Also, they’re easy to set up and use with existing communication tools, so businesses don’t have to spend a lot of money upfront.

4. Efficient Operations

AI Chatbots handle routine tasks hence enabling businesses to save time for employees. This means workers can focus on important jobs that need creativity and problem-solving. With chatbots, businesses get more done, and employees can use their skills where they’re needed most, helping the company grow. AI Chatbots also make sure tasks are done accurately every time, reducing mistakes.

5. Data Collection

AI Chatbots are not just helpful for answering customer questions; they also gather important information about how customers interact with a business. This includes things like what products or services they’re interested in, how they prefer to communicate, and even their buying habits. This data is valuable because it gives businesses insights into what their customers like and how they behave. With this information, businesses can make better decisions about how to improve their products, tailor their services to meet customer needs more effectively, and create more targeted marketing strategies.

Case study- Tawk.to

About Tawk

Tawk is a livechat software that is integrated to your website to help you monitor and chat with your website visitors.

What is interesting about Tawk is you can use it for free, unless you want to remove their logo within the chat. Also, you will need to pay if you need more features and customization.

tawk.to offers iOS, Android, Windows and Mac OS apps to keep you connected wherever you go.

Here are some of its features, available in the free and paid versions:

Canned replies
Offline forms
Website visitor monitoring
Customized branding
File sharing
Screen sharing
Conversation history
Geographic IP tracking
Message filtering
Domain limitation
Multilingual platform.
Group messaging
Sentiment monitoring
Tags
Custom tabs
Attention bubbles
Visitor information
Desktop notifications
Scheduling, emoticons
Agent alerts
Documentation
AI assistant
Online helpdesk

How to Register with Tawk

Go to the tawk.to website.
Click on the ‘Get Free Widget’ green button to enter the setup wizard.
Fill in your details to create a new account.
After signing up, check your email for a confirmation message. Make sure to check your spam or junk folder if you don’t see it in your inbox.

How to Integrate the Tawk Widget to your Website

Depending on the content management system that you use, you may be able to integrate it using different methods.

As WordPress stands as the leading content management platform for SMEs, we will provide step-by-step guidance on integrating Tawk into it.

For integration with other platforms like Joomla, Drupal, and Wix, here are the guides directly from Tawk:

NB – You can only do the integration process through a browser or Tawk desktop app. If you’re not using one of these platforms, you can add the chat widget by pasting a snippet of JavaScript code to your website.

Tawk WordPress Integration

You can install the Tawk.to plugin using two methods:

Using a plugin (we recommend this since its less likely that you will tamper with the website code if you are not a developer)
By installing the widget manually using the widget code in your tawk.to dashboard

Below, we will discuss how to do the installation through a plugin.

On the search bar that will appear on the upper right, search “Tawk.To Live Chat” and click install now

Once the install is complete in a few seconds, click activate.

After activation, you’ll find the Tawk live chat on the wordpress settings options or the under installed options . Once you find it, click on settings.

Once you’re logged in, select your property and widget on the account settings and save the changes

You will be able to have the chatbot on your website!

NB – If you hadn’t set up a property, go the the tawk.to dashboard and create the new property by hovering around the highlighted area, click add new property and follow the instructions.

Training and how use AI

Now that we have the tawk.to live chat installed, lets move to the AI customization which is a pretty straightforward process.

Activate AI Assist Add-On

Navigate to the ‘Add-Ons’ section in your tawk.to dashboard in the settings/ admin

Enable the AI Assist add-on and access ‘Settings’. Then click on the activate now button

Personalize Your AI by defining the options you’d like to have and your AI’s persona by assigning a name, role, and avatar.
Fill in the Short Description box under AI settings to outline your services.

Choose a data source by selecting the data sources that AI Assist will use to generate responses.

Options include ingested website URL, tawk.to Shortcuts, uploaded documents, tawk.to Knowledge Base, and plain text input.

Customize Base Prompts by modifying the set of Base Prompt instructions to fit your specific use cases.
Set up Apollo Scheduler under Behavior settings to define AI chat hours

After installation, review all settings and test the AI Assist to ensure it’s functioning correctly.

Remember to regularly check and update your AI settings to ensure the best performance and accuracy in customer interactions.

Conclusion

AI chatbots are a game-changer for SMEs, offering round-the-clock customer service and streamlining operations. Tawk.to exemplifies how important it is to integrate these tools to help you enhance customer engagement and business efficiency.

Need assistance or have queries about AI chatbots? Reach out, and we’ll help you get started.